A Design System Inspired by the Belle Epoque
Section I
Muted natural tones drawn from botanical gardens, precious metals, and the soft light of Parisian ateliers
Sage
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Dusty Rose
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Gold
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Ivory
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Burgundy
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Section II
Elegant letterforms that echo the flowing lines and feminine grace of the Art Nouveau movement
Display / Cinzel Decorative
Mucha
Heading / Playfair Display
The Flowering Path
Subheading / Playfair Display Italic
Nature as the supreme ornament
Body / Cormorant Garamond
Art Nouveau emerged at the turn of the century as a revolutionary movement that sought to break free from the rigid constraints of academic art. Drawing inspiration from the organic forms of nature, artists created flowing, sinuous designs that celebrated the beauty of flowers, vines, and the feminine form.
Section III
Harmonious intervals that allow designs to breathe like a garden in spring
Section IV
Interactive elements shaped like petals and leaves, inviting gentle interaction
"
The line is a force which, like all elemental forces, is active; put several of these forces together, to oppose or complement each other, and you have a harmony.- Henry van de Velde
Section V
Input fields with organic curves and delicate borders, echoing the frames of Mucha's posters
Section VI
Content vessels adorned with organic frames and subtle botanical flourishes
Sinuous curves and flowing lines inspired by plant stems, flower petals, and the graceful movement of vines.
Irises, lilies, orchids, and wisteria rendered with delicate precision, celebrating nature's ephemeral beauty.
Elongated figures with flowing hair and draped fabrics, embodying the idealized beauty of the Belle Epoque.
Section VII
Small ornamental labels shaped like leaves and petals
Section VIII
The philosophy of Art Nouveau - unity of art and nature
The signature "whiplash" curve embodies dynamic energy frozen in elegant motion, like a tendril reaching toward light.
Every element harmonizes - from architecture to furniture to typography - creating immersive aesthetic experiences.
Rejecting rigid symmetry in favor of organic balance, as found in the spiral of a seashell or the unfurling of a fern.
"
I want to see every form organically living again. The line is the living expression of what is dying.- Alphonse Mucha